What is nuru lotion?

What is Nuru Lotion with Nori seaweeds?
Originally, the NORI was generic in context and referred to seaweeds. Nori seaweed is basically thin, dried sheets of seaweed. Nuru Massage Lotion is a water-based massage lotion or gel that is very different from all other kinds of massage lubricants and lotions, and lasts considerably longer than other massage oils, massage lotions and lubricants. Because Nuru is a water-based massage solution, it will not stain your clothing or bed sheets and can be used completely safely with adult pleasure toys, and is ideal for sharing intimate and passionate massages with your partner. The Nuru Massage gel is colorless, odorless and tasteless.

What is Nuru Lotion made with?
The main ingredients of Nuru massage lotion and nuru gels are natural minerals, Chamomile and Nori Seaweed. Nuru Gel also has considerable quantities of Chamomile juice. Nuru lotion or gel is a special massage gel that contains deep seaweed ingredients which are imported from Japan. The nuru gel produces extra skin-softening benefits which are crucial for restoring skin tone and skin vitality.

The specific ingredients of nuru gel include:
Deep nori seaweed extract – Glycerol which is also called Nori Glycerine. This is a clear, odorless, tasteless and very smooth and slippery gel which is commonly found in personal care and health and pharmaceutical products for lubrication and providing smoothness.

Disodium EDTA is a safe non-toxic skin conditioning agent that has properties that improve the appearance of the skin and repair dry and damages skin.
Sodium polyacrylate (waterlock) – simply a thickening agent which absorbs water up to 200 to 300 times its mass.
Dipotassium Glycyrhizate – commonly known as licorice root.
Chamomile (oil) Azulene Solid
– Also known as Sodium Guaiayulene Sulfonate, this is a hydrophilic derivate of GA with exceptional wound-healing and anti-inammatory properties.\

SOURCE: http://www.kimono-samui.com/nuru-info/